The ad runs 3 minutes and 46 seconds long and is reminiscent of when Apple Music teamed with Taylor Swift in 2016. In the ad titled The Rock x Siri: Dominate The Day, Siri helps Johnson check off to-do’s from his bucket list. The ad takes the professional wrestler taking a selfie in space, to restoring the Sistine Chapel.
“LIVE IT”
The Rock wrote that he makes movies for the world to enjoy, however he also wants to make something to “motivate you to get out there and get the job done.” He wrote in a Facebook post. “I want you to watch it, have fun with it and then go LIVE IT.”
The advert was first posted on Apple’s Youtube channel, but the Rock was the first to announce the collaboration via Twitter:
WORLD PREMIERE: Hardest working man in show business teams with @Apple & the greatest assistant on the planet. #DominateTheDay #ROCKxSIRI pic.twitter.com/dEup152HQf
— Dwayne Johnson (@TheRock) July 24, 2017
#ROCKxSIRI
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