Job Opening for the Music Department at McDonald’s. Wait–What?

Looking for a new gig? How about a position with McDonald’s Global Digital Team?  The company is currently looking for a Product Director, Music and Entertainment, probably for their new San Francisco office.

Wait. A music director for McDonalds?

Like many other companies, McDonald’s is looking to make a consumer connection using music; in this case, it looks like they want to roll out a rewards program for customers.

Here’s the job posting:


  • Create the customer strategy and product roadmap for a variety of digital music and entertainment experiences that McDonald’s will provide to customers
  • Establish multi-channel music and emerging entertainment programs to reward our most enthusiastic customers and drive frequency.
  • Lead the customer evangelism by identifying unmet customer needs, defining customer requirements, articulating the customer journey and defining minimally viable products
  • Leverage music and product management experience with direct-to-consumer companies
  • Evaluate and select vendors and negotiate contracts within the music and entertainment industries
  • Develop a vision, excite people across the McDonald’s system globally with ideas, and get products quickly to market
  • Author key product definition artifacts including narratives, requirements, use cases, personas and success metrics
  • Collaborate with cross functional teams in the areas of design, engineering and brand marketing to align and execute consumer product strategy
  • Own and drive product roadmaps and deliverables for key experiences

Minimum Requirements

  • Minimum 7+ years experience in product management for consumer technology, Internet, digital media or e-commerce
  • Deep knowledge of music licensing practices and digital rights management
  • Significant experience developing and building music and entertainment products
  • BS/BA required; graduate degree preferred
  • Technical skills and business accumen necessary to grasp complex concepts and develop clear, concise, synthesized recommendations
  • Ability to work at a fast pace while managing competing priorities; start-up experience preferred
  • Ability to conceive new markets and new products from scratch, evangelize and drive success within a larger organization
  • Demonstrable track record of shipping products and hands-on execution in product delivery
  • Skilled at project and product planning, including product definition, feature prioritization, trade-off processes, and roadmap creation
  • Strong ability to work cross functionally to help shape the product and experiences
  • Self-starter with strong bias for action
  • Passionate about pop-culture, follows trends and innovations within the entertainment industry
  • Possesses vast knowledge about a variety of popular, contemporary music

Interested?  More at Hypebot.

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