Death Cab’s Ben Gibbard Predicts Tidal Will Fail.

During a recent interview with The Daily Beast, the singer for Death Cab for a Cutie, stated that Jay-Z’s high fidelity music streaming machine Tidal will “fail miserably”.

“If I had been Jay Z, I would have brought out 10 artists that were underground or independent and said, ‘These are the people who are struggling to make a living in today’s music industry…I think they totally blew it by bringing out a bunch of millionaires and billionaires and propping them up onstage and then having them all complain about not being paid.”

He continues..

“There was a wonderful opportunity squandered to highlight what this service would mean for artists who are struggling and to make a plea to people’s hearts and pocketbooks to pay a little more for this service that was going to pay these artists a more reasonable streaming rate. And they didn’t do it. That’s why this thing is going to fail miserably.”

Gibbaard isn’t the first artist to speak anti-Tidal to The Daily Beast. Just last week, the boys from Mumford and Sons dissed the streaming machine. Marcus Mumford told the Beast:

“We wouldn’t have joined it anyway, even if they had asked. We don’t want to be tribal. I think smaller bands should get paid more for it, too. Bigger bands have other ways of making money, so I don’t think you can complain. A band of our size shouldn’t be complaining. And when they say it’s artist-owned, it’s owned by those rich, wealthy artists.”

To read the whole Mumford rant, check it out here.

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